Royal Purple Now Available at 25,000 Retailers Nationwide

Royal Purple premium synthetic products are now available in more than 25,000 retailers nationwide.
Initially established as an industrial lubricant company in the late 1980s, Royal Purple’s exclusive, proprietary additive technology Synerlec was developed to solve bearing failures in large compressors. Royal Purple’s later development of racing oils laid the foundation for the super-premium motor oils and other automotive products that were introduced to the consumer market through national automotive parts retailers in 2003.
“As we pursue this proactive growth strategy for the business, we will continue to look at new markets and retail avenues working to develop new or unique solutions to challenges we’re presented with in the consumer marketplace,” said vice president of Sales and Marketing, Mark McFann.
As Royal Purple continues to expand its presence in the retail market, operators can purchase the line of premium synthetic products including high-performance engine oils, lubricants, coolant additives and oil filters at a variety of retailers, including national and independent automotive parts retailers, niche speed shops and online retailers nationwide.

About National Oil & Lube News

National Oil & Lube News is the fast oil change industry's oldest and largest trade publication. Started in 1986 by Steve Hurt (a former fast lube owner) and David Arrington, NOLN has grown and evolved right alongside the fast lube industry. Here at NOLN, our aim is to help fast lube operators with every facet of their business, from operations to technical issues. Our monthly magazine and this regularly updated website contain everything from technical tips, recall announcements and service guides to articles on handling customer complaints, building your brand and making your business the best it can be. With tips and advice from experts both inside and outside the industry, you're sure to learn something that can help your fast lube business grow and prosper.
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